Blown Away TV
Rebranding
ROLE: Research, Concept, Design, Edit
COLLABORATORS: Chris Atkinson and Khrusha Parekh
TOOLS USED: Cinema 4D, After Effects
Project Brief
The goal is to design a cohesive graphic system for Blown Away that captures its overall atmosphere with a focus on craftsmanship and modern clarity.
Blown Away is a Netflix reality competition series where ten talented glassblowers compete in high-stakes challenges to create stunning glass art. Set in a massive hot shop, contestants showcase their technical skill and creativity under tight time constraints. Their works are judged by a glass master and guest experts, with one artist eliminated each episode. The winner earns a cash prize as well as a prestigious residency at the Corning Museum of Glass. The show highlights glassblowing's beauty, intensity, and craftsmanship, making it a unique and visually captivating competition series.Concept
We redesigned the title sequence, lower thirds, end credits, and various graphic elements. By combining live-action footage in the title sequence, 3D modeling in the credits, and 2D animation in the lower thirds and transitions, we used a mix of techniques to capture the craftsmanship of glassblowing and the delicate beauty of glass itself.
Moodboard
Elegant, Light, Reflection, Refraction, Transparent, Dispersion, Delicate
Storyboard
Focus on the process of glassmaking — from melting sand, adding colored minerals, to shaping the glass through blowing.
Style Frame
The project shifted from a 3D simulation to live action to better capture the materiality and craft of glassmaking.
